North America Market Research

Bring Your Product to Real Customers — Before You Go Global

We help Chinese startups and growing companies win in North America by bringing real products to real customers and turning insight into confident market entry and product-market fit.

Qual + Quant research • Customer access • Segmentation • PMF validation • Opportunity sizing

What We Deliver

Going global is not just localization. It’s about understanding who your customers are, how they think, what they value, and why they choose—or reject—your product.

Real Customer Access

  • Put your product, concept, or prototype in front of real North American customers
  • Capture first impressions, comprehension, emotional reactions, and trust signals
  • Identify adoption barriers: pricing, expectations, switching costs, perceived risks
  • Measure willingness to try, pay, and recommend

Customer Understanding

  • Segmentation and profiling to reveal who your real buyers/users are
  • Needs, jobs-to-be-done, decision drivers, and mental models
  • Perceptions and sentiment toward your category and brand
  • Cross-cultural insight: what translates and what must change

Product-Market Fit Validation

  • Concept testing, value proposition testing, and messaging evaluation
  • Usability testing and iterative design evaluation (0→1 and iteration)
  • Trade-off methods: MaxDiff, conjoint, pricing and bundle experiments
  • Feature prioritization based on real customer choices

Opportunity Sizing

  • Market sizing and segment sizing to identify where the real demand is
  • Estimate adoption potential and conversion drivers
  • Competitive positioning and white-space opportunities
  • Go-to-market decision support and prioritization

Why Work With Us

You don’t need more data. You need decision-grade insight that reduces risk, clarifies trade-offs, and accelerates product-market fit in North America.

Listen to Your Future Customers

We don’t just tell you what customers say. We show you how customers think, feel, and choose—so you can enter North America with confidence.

Contact Us

research@arrowspace.org

Typical engagement: 1–3 weeks • Fast turnaround • Founder-friendly communication